SEO for WooCommerce
WooCommerce is built specifically for e-commerce, which means your SEO strategy needs to focus on optimising product and category pages, improving site structure, and enhancing the overall shopping experience, all to boost visibility and drive more sales.
What We Do
Our SEO for WooCommerce Services
Our SEO agency specialises in optimising WooCommerce e-commerce websites for search – improving site speed, structure, content, and visibility to help you climb the rankings, drive meaningful traffic and sell more products.

SEO Audits and Strategy for WooCommerce
We perform thorough SEO audits, checking technical, content, and performance factors. We then deliver clear, easy-to-follow action plans to boost your site’s success.
Optimising WooCommerce Category Pages
Product categories in WooCommerce play a crucial role in helping customers browse and find products. We style and optimise these pages with keyword-rich content and clear navigation to improve rankings and user experience.
Content Creation for WooCommerce
We help make your content clearer and more useful on your WooCommerce website by rewriting thin or AI-generated pages to meet Google’s guidelines. We also fix any category or duplicate content issues and create smart internal links to help search engines navigate your site and improve your rankings.
Keyword Research for WooCommerce
We develop a keyword strategy that matches your products and audience, targeting high-converting, long-tail, and local keywords while ensuring your content works together, not against itself. We also track performance to keep improving results.
WooCommerce Technical SEO
We optimise the technical setup of your WordPress site to improve speed, crawlability, and search performance. That includes streamlining themes and plugins, setting up clean URLs, fixing indexing issues, managing redirects, and ensuring your site is secure and search-engine ready.
Page Performance and Speed Optimisation
We improve your WooCommerce site’s structure and speed for better SEO and user experience. This includes cleaning up code, fixing headers, adding structured data, optimising images, enabling caching, and serving fast-loading formats. The result? A faster, more search-friendly website.
WooCommerce Product Page Enhancement
We ensure your product pages are detailed, well-structured, and optimised with the right keywords, images, and descriptions to attract and convert visitors.
WooCommerce Internal Linking
We build strong internal links between your products and categories to improve site navigation, distribute page authority, and enhance SEO performance.
Structured Data (Schema Markup for WooCommerce)
We implement schema on your website in order to enhance your data so your site generates more clicks, more leads, more orders and more customers by improving your Click-Through-Rate (CTR).
WooCommerce SEO Experts
Driving E-Commerce Sales
Our ultimate goal is to help boost your WooCommerce store’s organic traffic and convert visitors into buyers. By optimising every element, from product pages to site structure, we help you get the most out of your online store.
Our Work
Project Highlight
We are proud of the work we do for our clients – discover one of our latest favourite projects and results below.

LED Lighthouse
Growing Organic Visibility & Conversions for LED Lighthouse
When LED Lighthouse first approached us, they had an outdated site that wasn’t delivering the conversions or user experience their business needed. We began with a full website redesign to give them a contemporary, conversion-focused platform and then launched an SEO campaign to drive sustainable growth in traffic and sales.
+20%
increase in net sales
900%
increase in traffic
Ranked #1
for money keyword
FAQs
Below are some frequently asked questions to help you understand how to optimise your WooCommerce site for better SEO performance.
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Is WooCommerce SEO-Friendly Out of the Box?
Yes, WooCommerce leverages WordPress’s strong SEO foundation, but to rank well, you’ll need custom optimisations: clean URLs, meta tags, performance tweaks, and structured data.
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How Do You Fix Duplicate Content Issues in WooCommerce?
We resolve duplicates with canonical tags, clean URL structures, redirect rules, and plugin configurations (e.g. for filtering and pagination) so search engines index the right pages.
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What Can We Do About Slow Performance on a WooCommerce Site?
We optimise images, defer non-critical assets, reduce unnecessary plugins, and fine-tune server settings to improve load times and satisfy Core Web Vitals.
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How Do You Manage SEO on Product and Category Pages?
We optimise titles, meta descriptions, headers, alt tags, internal linking, and schema markup, ensuring your product and category pages are discoverable and aligned with user intent.
Sharing Our Expertise
Knowledge Hub
Our knowledge hub is where we share what we’ve learned to help you stay informed, grow your skills, and make smarter digital decisions with confidence.

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