WordPress Web Design and Development
WordPress is an incredibly flexible platform, but that also means there are a lot of ways to get it wrong. Too many plugins, outdated themes, or skipping basic maintenance can lead to problems. That’s where we come in. We build WordPress sites the right way, clean, fast, secure, and easy for you to manage.
What We Do
Our WordPress Process
At Unbranded Digital, we take the hassle out of building your WordPress website by handling everything for you. From initial research and design to development, launch, and ongoing support, we deliver a site that looks great and truly works for your business.

WordPress Research and Scoping
Before anything else, we dig into the details. We’ll audit your current site (if you have one), do keyword research, map out a rough WordPress site structure, and look at what’s happening in your industry. This helps us build a site that not only looks good, but is also built on a smart foundation.
The Discovery Phase
Next, we’ll have a discovery call to go over your project in more detail. We’ll discuss your goals, your audience, and what you need the site to do. We’ll also finalise the sitemap and deeper keyword research to make sure we’re heading in the right direction.
WordPress Homepage Design and Feedback
The design team will work on designing the Homepage of your future WordPress website, including a mobile version using Sketch. Once ready for feedback, we will share a link with you so you can comment on the design itself.
Full WordPress Site Design and Feedback
Once the homepage is approved, we design the rest of your pages: about, services, blog, product pages, whatever your site needs. You’ll get another opportunity at this stage to review and give feedback before we start building.
WordPress Build and Content Writing
Now we roll up our sleeves and get to work behind the scenes. We’ll be coding the WordPress site on a private staging link and writing any agreed-upon content. You might not hear from us as often during this stage, but we’ll check in if we need anything and make sure you’re happy with the content before it goes live.
Content Import and SEO Setup for WordPress
We’ll bring all your content into the new WordPress site, polish it up where needed, and make sure everything is SEO-ready. This includes titles, meta descriptions, URLs, and internal links. The goal is to ensure a smooth launch and a site that Google loves right from the start.
Final WordPress Review
You’ll get full access to the WordPress staging site for one last look. This is your chance to flag any final tweaks before we prepare for launch.
WordPress Final Checks
We’ll handle all the final details, testing forms, setting up redirects if needed, checking WordPress site speed, and running through our pre-launch checklist. Everything is prepped to make the launch as smooth as possible.
Launching Your WordPress Website
We’ll launch your WordPress site smoothly on our eco-friendly hosting and set up your Care Plan, covering SSL, cookie consent, email delivery, caching, security, and ongoing maintenance. You’ll also get access to your client portal for updates, support, and monthly reports.
30-Day SEO Check-In
A month after launch, we’ll send you an SEO snapshot to show how your new WordPress site is performing, and to highlight the positive impact your fresh design and structure have made.
What's Next?
Leave Your Wordpress Maintenance to Us
Running your website is enough work without having to worry about updates, bugs, or plugin issues. That’s why we offer a WordPress Care Plan, to keep your site running smoothly behind the scenes.
Each month, you’ll get 2 hours of expert support for things like updating plugins, adding new products or content, fixing small issues, and keeping everything secure and up to date.
WordPress or Headless CMS?
When it comes to building your website, WordPress and Headless CMS offer two very different approaches, each with its own benefits depending on your needs, flexibility, and how you want to manage your content.
| WordPress | Headless CMS |
|---|---|
| WordPress is best for: Small-to-medium businesses, content-driven websites, marketing teams, or companies with limited technical resources. | A Headless CMS is best for: Enterprises, tech-savvy businesses, or those needing multi-platform content delivery and advanced customisation. |
| Advantages of WordPress: Lower cost, faster launch, user-friendly, rich SEO and marketing tools, simpler workflows. | Advantages of a Headless CMS: Scalability, omnichannel readiness, cutting-edge tech flexibility. |
| Challenges of WordPress: May struggle with extreme customisation or multi-channel needs. | Challenges of a Headless CMS: Higher costs, complex workflows, reliance on developers. |
Our Work
Project Highlight
We’re proud of the work we do and love sharing results that make a real difference. Check out one of our latest projects below to see how we help our clients succeed online.

Reward Manufacturing
Elevating Reward Manufacturing with a Contemporary Digital Presence
Reward Manufacturing approached us with a website that no longer reflected the quality of their products or the level of service they deliver. Outdated design, poor accessibility, and limited functionality were creating barriers for customers.
100+
online quote requests
+34%
increase in clicks
+285%
growth in impressions
Got a Question About Web Development and Design for Wordpress?
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Why Should I Choose WordPress?
WordPress is flexible, easy to use, and perfect for any type of website. With lots of themes and plugins, you can customise your site exactly how you want, while staying SEO-friendly and mobile-ready.
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What If I Need Ecommerce Features?
WordPress integrates seamlessly with WooCommerce, the leading ecommerce plugin. We can build online stores with everything from product catalogues to secure checkout and payment gateways.
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Can I Update My Website Myself After it’s Built?
Of course, WordPress is designed for easy content management. We also provide training and guides to help you manage your site with confidence.
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Will My Website Be Mobile-Friendly?
We design all WordPress sites to be fully responsive, ensuring they look great and work well on phones, tablets, and desktops.
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Can You Create a Customised Design for My WordPress Site?
Yes, we can create fully customised WordPress designs tailored specifically to your brand. Whether starting from scratch or modifying existing themes, we’ll ensure your website looks unique and reflects your business.
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Is WordPress Free?
Yes, WordPress itself is free; however, you may still need to pay for hosting, premium themes or plugins, and professional design or development services.
Sharing Our Expertise
Knowledge Hub
Our knowledge hub is where we share what we’ve learned to help you stay informed, grow your skills, and make smarter digital decisions with confidence.

AI & SEO – How LLMs Read in Between the Lines of Search Queries
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AI & SEO – What Is Grounding and Why You Should Know About It
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